We are a content marketing and digital commerce agency 

We blend content & digital technology and keep brands at the forefront to deliver measurable results

CONTENT PRODUCTION

 

Content Strategy
Brand Design
Video Production
Photography
Copywriting
Retouching
Asset Repurposing
Localisation
Activation Toolkits

CONTENT DISTRIBUTION 

 

Media Strategy

Digital Strategy
Social Strategy
Marketing Strategy
Programmatic

Media Planning
Merchandising Strategy

Media Outreach

Rights Management

Media Assessment 

DIGITAL MEDIA & ECOMMERCE ACTIVATIONS

 

Campaign Execution
Campaign Management
Campaign Optimisation
Campaign Reporting

Ecommerce Strategy

Ecommerce Platforms

Campaign Modelling

Content Creative 

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Precious Media Ltd Registered Office: 4 Kingly Street, London, W1B 5PE.
Registered in England. Company Number: 06384139
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CONTENT PRODUCTION

CONTENT DISTRIBUTION

DIGITAL ECOM ACTIVATIONS

BRIEF

Our aim was to Repurpose UBS’ ‘Finding an Edge’ branded film starring Lewis Hamilton for media distribution by taking a branded film that would be seen by 000s on UBS channels and deliver an international audience of millions and delivering global reach and scale through earned media distribution, and highly targeted engagement across digital

STRATEGY

  • Work with UBS’ production and PR agencies to repackage content into formats that media would air.
     

  • Leverage the reflective tone of the piece and position the feature with media around the final race of the 2017 season to position a timeless film as contextually relevant.
     

  • Drive consumers to ubs.com/f1 to reinforce the brand’s campaign role.

EXECUTION

  • Release a broadcast edit of the film to F1 media to use in their weekend programming.

  • Release the same edit to magazine shows for use in their end of season editions.
     

  • Branded digital edit formatted for news and PR use released to targeted digital media.
     

  • 15s edit for highly targeted pre-roll campaign.

KEY NUMBERS

WATCH THE BRAND FILM