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| Latest news stories: Step Inside the Circuit (September 2011) For the past two seasons, Johnnie Walker’s ‘Step Inside the Circuit’ campaign has been allowing F1 fans across the world the chance to go beyond the velvet rope and see the glamorous life behind the scenes of Vodafone McLaren Mercedes drivers Lewis Hamilton and Jenson Button...Read more Elite Model Look (July 2011) Precious Media are thrilled to have been hired by Elite Model Look to act as their brand consultancy and distribution agent for this year’s Elite Model Look world final. Precious will be working alongside Elite to help define, execute and distribute a comprehensive worldwide television platform for the client, with the objective of delivering as many viewers as possible for this international gala event...Read more F1 Rocks 2011 (May 2011) We’re delighted to announce that Precious have been retained by F1 Rocks to act as their distribution agent for their 2011 series of star-studded concerts alongside Grands Prix across the F1 season. Working closely with both the client and Formula One Management to ensure compliance with the content requirements of the world’s fastest sport, Precious is helping devise the creative, strategic and broadcast distribution elements of the 2011 series...Read more iTunes Festival (April 2011) Following on from the success of last year’s international TV distribution for the iTunes Festival, Precious are delighted to have been retained by iTunes for to distribute this prestigious international event across multiple platforms in all of their priority markets. Working closely with iTunes at a global and national level, Precious is advising on how to harness the TV content to best exploit the content, create visibility for iTunes and drive consumers to the iTunes store in each local market...Read more Nissan and Sony Playstation’s GT Academy (February 2011) With Nissan and Sony Playstation expanding the television profile of their landmark ‘armchair fanatic to superstar racing driver’ format, GT Academy, Precious were recruited to help develop the broadcast structure and tailor the show for international distribution in 2011. Now in its third year, GT Academy has become a hugely successful staple of Channel 4’s weekend schedule in the UK, and has developed a pan-European profile due to the racing success of previous winners including Lucas Ordonez...Read more Content Management Powered by CuteNews
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